Zac Litwack, Partner at Savage Ventures | How to Growth Hack a Distressed Company
Description
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➡️ About The Guest
Zac Litwack is a partner at Savage Ventures, an expert digital marketer and growth hacker. He started a music company in 2010 which produced a gold record and 9 figures in streams, and subsequently grew a healthcare technology startup to multiple 7 figures in revenue.
He recently led marketing for Savage portfolio company OutKick, which quickly scaled to 7 figures per month in revenue and sold to FOX less than 1 year after its launch.
He is currently Chief Marketing Officer / Owner of American Songwriter and Total Frat Move whose properties reach 20+ million people per month and leads growth hacking and high tempo testing across Savage’s portfolio companies, including MyDrHank, a 7 figure D2C online pharmacy brand focused on the male senior market.
➡️ Talking Points
00:00 - Zac’s story.
09:16 - Side hustle venture capital firm.
15:33 - How to scale distressed companies.
21:04 - The importance of being a VC / operator.
36:27 - Setting up an exit strategy.
38:58 - The importance of testing for growth.
52:21 - How to start in start-ups.
➡️ Show Links
https://twitter.com/zaclitwack
https://www.linkedin.com/in/zaclitwack/
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